What do we mean by financial diversity?

Your money goals as individuals are one of a kind. You're saving for different things, earning money in different ways, and life might not be 9-5 anymore. Or it might be, and that’s fine.

When we talk about financial diversity this is what we mean: very simply, that we all have financial needs and personal circumstances that are ever evolving.

It’s not about where you are from, whether you’re married, have children, have a disability, or your age. It’s about how the career you choose and how you earn a living affect your ability to own your own home.

If you have three part time jobs to make ends meet, if you work for yourself to pursue your passion, if you have changed the shape of your working life because the challenges of today’s economy require it, then getting a mortgage so you can own your own home can be incredibly difficult.

In fact, for many, it feels impossible.

This is the reality facing millions of ordinary British people right across the UK today.

2,000 Brits were recently asked about the issues they faced and it was found that one in four working people - equating to almost nine million people - admit they have sacrificed the career they really want because they don’t think they will be accepted for a mortgage without a traditional 9-5 job.

And it seems these fears are justified, with the research showing that one in five (21%) people have already experienced problems getting a mortgage because of their career choice, rising to almost one in three (32%) of people who currently have more than one job.

So, we have a financial system that is failing far too many people, having not kept up with the way we all earn a living today.

We don’t think that’s right.

We're here for aspiring savers and to help you buy a home. Whether you’re self-employed in your twenties or a fortysomething first-time buyer, you need a different kind of building society.